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All right, welcome Marty Shiff of
Rooflifters.

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It's been since 2019 since we talked last
and

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it's funny what has changed in

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roof lifting and then what's changed in
the

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industry and now in the economic cycle.

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So much has changed, I know in brokerage,
even though the

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business stays the same to some extent. So
I'm excited to reconnect with

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you and kind of see what you've been up to
and what the state of

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the market is.

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Excellent. Thanks for the opportunity.

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Yeah, so tell us, rooflifting in

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general, what is the size of it and what
would you say

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is the state of it? Like for us I know we
have a lot of like trying

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to recover from the market, being at a
trough for lease rates.

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And then interest rates is on everybody's
mind. I'm sure you're

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going through a lot of that too, because
that's all part of the same

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decision making process.

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Yeah, absolutely. Um I'd say, listen if
it's since

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2019, so a lot has changed uh, you know

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COVID hit 2020 um e -commerce really

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took off after that. So, um, that really
had an

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impact on our business, uh

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because we boomed uh, just in terms of
inquiries, cause

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everyone wanted last mile. So last mile is
in the cities.

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So, especially the older cities whether
it's LA whether it's, you

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know, Northern California Jersey, Chicago
Boston, and those

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older established cities and areas that
had a

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lot of product you know, at that last
mile. And we're all

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built many years ago and obviously at the
obsolete heights.

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So it really took off, you know, for us
through COVID. it.

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That being said taking off for us really
means

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a huge amount of additional inquiries,
okay?

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Cost, timing everything like that. A lot
of

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things really need to fall in place for
them to become

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projects, right? So first and foremost,
we'll get a call on something and

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it's a very quick discussion. This is how

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much it's going to cost. This is the
range. This is how long it's going

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to take. This is how what, how it's going
to impact the existing building

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operations, et cetera. Is that even close
to penciling

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or making sense? And at that point it'll
be oh yeah, you know, that that'll

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work or just no. So it's a pretty, at the
end of the day, this

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conversation gets pretty quick. Um, but I
mean, there's been a big Delta

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in rents and values of buildings since

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2019 as well okay, as a reflection of how

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inexpensive money was, price of buildings
going

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up, cap rates know, things like that. So,
you know

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everybody was flying, you know from, you
know

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probably till 2022, 23. I'm not sure

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exactly when, you know, you'll probably
have a better handle on that as to

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when things really started slowing down a
little bit.

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In a good and bad way.

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For us, it really hasn't stopped, you know
and the inquiries

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have probably stayed, you know as many as
there were, if

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not more, because we've also branched out,
um

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just again, based of, based on cost of

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construction of building new versus
lifting. So it's not

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only industrial, a lot of retail old
retail conversions

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especially in California, we've done a lot
of, um conversions to rock climbing

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facilities and and kids' play centers and

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all sorts of stuff like that up and down
the coast. And then a

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lot of self-storage too. So, you know
we've gone from industrial to kind

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of retail and self-storage. So that's
helped with different

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types of projects.

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I could see that totally.

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But again, now we're at a point where
money is more expensive.

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Some of those initial cap rates that were
established a few years ago were

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based on a certain value of the purchase
and everything else. And some of

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those are not making as much sense as they
used to.

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So, um, so it's, it's for sure challenging
time for a

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lot of developers and, and, and owners. Um

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and, and now especially, so our cost is
pretty much stayed the same, know

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steel's gone up considerably, you know,
just the purchase of it over the last

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little while. Uh, but the overall costs,
you know, between

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lifting the steel work, you know in
filling in

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the gaps and all that hasn't really
changed

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that much. What has gone up is the cost of
construction.

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So the spread between building new, what
we

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do continues to get farther. The spread

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continues to be bigger, which is making
lifting

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more sets.

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That being said the one main

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driver of our projects these days is when
you lift a

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building, um and in California there's
different

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parameters. Um most of it if once you

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if you're within allowable zoning heights,
right. And you're not at any, any

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gross floor area it usually qual you know,
will qualify as a

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renovation, which avoids a lot of, you
know

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site plan, water retention, energy issues,
um

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setbacks have changed so that you know
development

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charges so that's really made the lifting
you know

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that much more uh interesting of an option
but

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again a lot of things need to fall in
place for them to become to

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become projects for sure

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Yeah, it does remind me of

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not only last time we talked but there was

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a project you helped coach me through that
was

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on Randolph Street in commerce. And it was
a building that

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had half low clear, half high clear, a
bunch

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of sawtooth docks. And it was a owner
user.

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And we were just trying to find more value
for the space he didn't need.

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for him to lease it out and it's amazing
the different things that need

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to be taken into account so I think it
goes way past

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what the majority of people think on just
like the very surface

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level and you talking about height and

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renovations in the city like that's a
great point of like something

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that people don't know and don't recognize
so I'm

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not sure if you can do a quick refresher
on the general process. I certainly

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remember from the slab to the

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ceiling to the sprinklers and then all the
intangibles like the city.

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That'd probably be helpful for people that
are listening that have a

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project in mind.

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yeah i guess in what respect from the
actual

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process of how we do it or just the
sequence of of

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um you know from initial call to uh
determine

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yeah I think feasibility is probably more

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important than for people to understand
than like the process

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of the lift itself that's pretty cool

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So I'd say yeah, one, one big difference
is you know, since we last spoke

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is we're pricing a lot of stuff and let's
say Inland Empire where buildings

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are already 32 feet. We're pricing some
large buildings

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that are competing with the newer product
that are 40 and 42.

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So we're pricing some 32 to

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40 and 42. 42, some big 700,000 square
footers, million square footers.

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Yeah, okay, so we're going 32 to 40 or 32
to 42 yeah.

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So that's something that never really
happened, you know, many years ago.

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But in terms of the process so really,
well let's take it

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from an initial call, right? You have a
client that you want to tee

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up, you know to Marty someone's inquiring,
you know, what would

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be the process. So again, we jump on a
call, we'd go through, let's call it a

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hundred thousand square foot building
going from, you know

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14 to, you know, 28 or 32. So on something
like that, I'd

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go through my list of previous projects in
that area and I'd

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say, okay, on that size, roof lift

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steel, know, to actually lift the roof
infill all the

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new steel, install a new insulated metal
panel or you know, any

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kind of infill would probably be around
the, you know, let's call it a $20

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a square foot range. Okay. Then we'd
factor

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in, okay, is the building sprinklered?
Okay. Okay can we take

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up the existing sprinkler system or should
we budget ESFR

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sprinkler system? Okay, another four or
five bucks a square foot.

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Lighting, HVAC roofing. So on that quick
call between me, you, and

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a potential client, we can come up with a
high level number.

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Okay, let's say at 35 bucks whatever that
turns out to

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be.

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Then we, you know, from that point, kind
of delve into a

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little more into some preliminary
engineering making sure there's no

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surprises checking slab thickness, because
again, you know

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you've got to make sure the capacity of
the slab works if you're going to

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rack at 32 feet versus where it is right
now. So these are some things that

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we kind of cross off the list. Yeah, right
off the bat, make

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sure there's no surprises in any of those
budget numbers. Then it's the

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permit process you know drawings, permit
you know construction.

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So, you know you'd probably be between
drawings and permits

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probably five, six months, um depending on
the you know, some

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cities will get a permanent a week.
Sometimes we've been four to

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six months, right? So, um, to be safe,
I'll

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tell a client you know, five six months on
the front end and on that

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size project about probably five months
for the work.

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So it's not only the, the the cost that
needs to make sense.

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It's that, that timing as well.

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Taller buildings more product, more
weight. Yeah.

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Um, and, uh and again, once all those,
that's why a lot of things need

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to fall in place because it's the cost of
timing, all that stuff. And then if

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that's still working, then we start, you
know kind of really getting into it.

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yeah i could totally see how the the
difference between 20 and

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35 when you get into the oh yeah by virtue
of having

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a taller roof you now need new lighting or
you need to

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do your ESFR upgrades and all that kind of
stuff that people like uh perhaps

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like and maybe ignorantly don't know, but
that's

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not what the problem is that you're trying
to solve, but that's something that

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comes along with the solution.

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yeah i've become kind of the guy who
points out all the negatives

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they're going to come into play and if we
can tick off the boxes they

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they just keep moving

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Yeah.

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Let's dig into the Inland Empire example
you gave because I love that one.

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It's a great one that's topical. and for
us

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here, people are making those types of
decisions. It's interesting

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to see 40 and 42 foot clear. And then I
don't know, maybe

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I haven't done a whole lot of million
square

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footers to know that we got 50 or any
taller ceilings.

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I think there's probably zoning
requirements or limitations that

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40 and 42 seems to be the top for the time
being and material handling

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considerations. But I could definitely see

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once you have that new height

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then having legacy product is now more a
liability or it makes

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your valuation like you have to adjust for
that.

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I certainly know going from like the 32 to
36 like that was

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interesting to now look at all new
buildings and see taller.

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So, yeah, that's wild to imagine people
doing that because that seems

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like the spread has to be big enough.

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Yeah, it's all about that delta between
the value

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of where it is now at 32

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and what a similar new building would be
at 40 or 42 and Delta

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in the rents. I mean, so our number on a
million square feet, you know

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is going to be, could be as low as 15
bucks, you know, a square foot.

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But are you going to get another, you know
in California terms, another 10

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15 cents a square foot to justify that. So
it really

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just, yeah. So, I mean so really just it
is a

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quick exercise in you know, the numbers at
the end of the

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day. But some interesting projects that
we've done recently is where

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you know, it's pretty straightforward to
look at a building that's

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got the proper you know, size

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loading, you know and things like that.

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But what's really interesting is when
people come to us where

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the building works location -wise
everything else

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but there's not enough of, let's

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call it, not enough loading or not enough
of

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a truck court. So we did one not too long
ago up in San Leandro

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where location was great. The height was
low.

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For 15 years or something like that.

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And we've been doing this a lot is really
cutting off a section of the

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building. uh, create new loading, create
new loading, uh

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you know, that uh, that truck court. Um,
so it's

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it's really that's really repositioning a
building where

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so, you know it's, it's really people that
are getting creative

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uh, that, that this is, this has been
really working for.

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I love that because that's the developer
hat of like, OK, there's

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value here we just have to figure out how
to unlock it and what does

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this one site need to get maximum value

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you're also chopping off part of the
building so all of a sudden you've

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you've owned something that's 200 000
square feet in order for this to

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work you got to cut off 20 000 square feet
let's say right so you're

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so again it it really just comes down to
the math

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it better be worth it people don't like
making their buildings smaller if they

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can help it

227
00:13:47,710 --> 00:13:51,840
it better be worth it yeah yeah and again
over the across the country people

228
00:13:51,840 --> 00:13:54,620
have overpaid And you know, there's a lot
of people that really

229
00:13:54,620 --> 00:13:58,860
overpaid for, not overpaid, but that was
the rate in that market

230
00:13:58,860 --> 00:14:03,040
at that time based on cap rates and things
like that. Interest rates

231
00:14:03,040 --> 00:14:07,480
have gone up. Demand maybe in some areas
has come down. So all those

232
00:14:07,480 --> 00:14:11,240
buildings are not worth, you know as much
as they were at

233
00:14:11,240 --> 00:14:15,720
some point. To your point about the
manufacturing were some

234
00:14:15,720 --> 00:14:20,100
buildings high some buildings low? So
we've been doing a lot of work where

235
00:14:20,100 --> 00:14:24,080
you know, they're they're bringing their
manufacturing back into their

236
00:14:24,080 --> 00:14:27,840
specific cities and buildings. So instead
of

237
00:14:27,840 --> 00:14:30,920
lifting the whole building is where you
know, they're keeping the

238
00:14:30,920 --> 00:14:35,000
manufacturing portion of it low and now
we're just lifting a portion of

239
00:14:35,000 --> 00:14:38,540
it for storage. So we're seeing seeing a
lot more of that

240
00:14:38,540 --> 00:14:40,180
lately as well.

241
00:14:40,180 --> 00:14:44,320
Yeah, I was going to, I remember you

242
00:14:44,320 --> 00:14:47,210
talking about that, that kind of blew my
mind a little bit of

243
00:14:47,210 --> 00:14:48,610
Because you don't have to lift the whole
building.

244
00:14:49,200 --> 00:14:53,260
not only like the phasing aspect of like
I'm going left to

245
00:14:53,260 --> 00:14:56,960
right or front to back, but also that you
can only do a portion and

246
00:14:56,960 --> 00:15:00,620
what that would look like. But I assume
for you, it's

247
00:15:00,620 --> 00:15:03,000
that's not that big of a leap of the
imagination.

248
00:15:03,000 --> 00:15:06,990
But for manufacturing they don't need it
to be

249
00:15:06,990 --> 00:15:10,820
tall everywhere right? If they don't have
a mezzanine. Yeah.

250
00:15:11,600 --> 00:15:15,600
I would think with this advanced
manufacturing like making a comeback,
that's

251
00:15:15,600 --> 00:15:19,560
all sorts of new opportunities. for legacy
assets that have a

252
00:15:19,560 --> 00:15:23,880
ton of power and they don't have the
ceiling. And now that power is this

253
00:15:23,880 --> 00:15:28,200
big constraint or limiting factor

254
00:15:28,200 --> 00:15:32,080
that people are chasing power around, and
now that we have

255
00:15:32,080 --> 00:15:36,000
all these new Class A buildings but a lot
of them are absorbing, and cost of

256
00:15:36,000 --> 00:15:39,590
construction is high enough that there is
not a whole lot of new

257
00:15:39,590 --> 00:15:42,800
construction right now, that would tell
you that in like a

258
00:15:42,800 --> 00:15:46,880
year, two years we've worked through a lot
of that supply

259
00:15:46,880 --> 00:15:50,620
before new supply comes online Marty's
going to be getting more

260
00:15:50,620 --> 00:15:54,140
phone calls of people chasing buildings
with power that don't have the ceiling

261
00:15:54,140 --> 00:15:54,580
height.

262
00:15:54,580 --> 00:15:56,820
we'll take them we'll take them

263
00:15:56,820 --> 00:15:58,140
Yeah.

264
00:16:00,140 --> 00:16:03,600
That is interesting for manufacturing.
would think of your book of

265
00:16:03,600 --> 00:16:08,080
business, would you say it's a half users
and tenants and

266
00:16:08,080 --> 00:16:11,400
half developers and landlords? Or what
would you say the

267
00:16:11,400 --> 00:16:12,680
mix is?

268
00:16:13,240 --> 00:16:17,560
hmm i mean a lot more developers now than
they're you

269
00:16:17,560 --> 00:16:21,260
know when the business started you know
the business is almost 40 years old

270
00:16:21,260 --> 00:16:25,240
so it was originally owner users because
they could justify the

271
00:16:25,240 --> 00:16:29,440
cost and everything else. Now that spread
between now

272
00:16:29,440 --> 00:16:32,920
obviously the developers and the big, you
know I mean, the

273
00:16:32,920 --> 00:16:37,220
industrial, a lot of, you know your dad,
you know, might've had a company

274
00:16:37,220 --> 00:16:41,430
manufactured, you know, sponges or
something, you know, it's got out of that

275
00:16:41,430 --> 00:16:45,120
business and still had a 50,000 square
foot building somewhere that he just

276
00:16:45,120 --> 00:16:48,320
kept in the family and kept leasing out.
So it was a lot, a lot of

277
00:16:48,320 --> 00:16:51,420
opportunities back then for one -off
owners. Now, I mean some of the

278
00:16:51,420 --> 00:16:55,760
institutions have really been buying up,
you know a lot of

279
00:16:55,760 --> 00:16:58,540
that stuff. So still a lot of owner

280
00:16:58,540 --> 00:17:02,600
users, but a lot more like I mean, now

281
00:17:02,600 --> 00:17:07,100
we're dealing with some of the largest
industrial landlords pretty much in the

282
00:17:07,100 --> 00:17:11,160
country, in the world that are really
looking at you know, at some of these

283
00:17:11,160 --> 00:17:14,520
buildings because they've also acquired a
lot of older

284
00:17:14,520 --> 00:17:18,700
portfolios. so they you know they might
have gone after

285
00:17:18,700 --> 00:17:22,020
a few of the key buildings in that
portfolio but okay if you're taking

286
00:17:22,020 --> 00:17:25,780
these you know 20 buildings you're gonna
have to take a couple of these

287
00:17:25,780 --> 00:17:29,860
other ones you know so uh so they're
looking at you know

288
00:17:29,860 --> 00:17:32,800
whereas at one point they were just set on
building brand new

289
00:17:32,800 --> 00:17:36,560
big bombers you know now you know it's

290
00:17:36,560 --> 00:17:40,840
something that a lot of the the bigger
developers are looking at uh

291
00:17:40,840 --> 00:17:44,410
you know as well um and then a lot of
again a lot of the

292
00:17:44,410 --> 00:17:48,420
industrial uh so the the retail clients so
a lot of the

293
00:17:48,420 --> 00:17:52,040
big um mall owners and power center owners
are

294
00:17:52,040 --> 00:17:55,760
looking at these two for these new kid you

295
00:17:55,760 --> 00:17:58,680
know kid concepts and and things like that
to bring people back

296
00:17:58,680 --> 00:18:00,400
into the malls

297
00:18:00,540 --> 00:18:04,300
Yeah, that's not my bailiwick, but I sure
have seen him. Tell me more

298
00:18:04,300 --> 00:18:07,660
about him. Like A, retail and then B self-
storage is just like

299
00:18:07,660 --> 00:18:08,940
additional levels.

300
00:18:08,940 --> 00:18:13,160
yeah yeah so every every 11 feet or so
gets you a

301
00:18:13,160 --> 00:18:17,140
a level of self-storage so they're taking
you know so i

302
00:18:17,140 --> 00:18:21,400
know about 100,000 square feet is a sweet
spot for self-storage seems to

303
00:18:21,400 --> 00:18:25,580
be so they'll take a 50,000 square foot
building and raise it to 22

304
00:18:25,580 --> 00:18:29,560
or 30, you know, 30,000 or so and raise it
to

305
00:18:29,560 --> 00:18:33,800
33 to generate that three floors. Um, and
then

306
00:18:33,800 --> 00:18:36,780
you know, we just did one uh on, on the
entertainment

307
00:18:36,780 --> 00:18:40,440
side, Aliso Viejo. Uh, you know we did a
10,000 square

308
00:18:40,440 --> 00:18:44,300
foot, uh, they raised it for a rock
climbing facility. Uh, you know one up in

309
00:18:44,300 --> 00:18:48,400
Santa Barbara, we got one coming up down
in and I think

310
00:18:48,400 --> 00:18:52,560
Thousand Oaks. So those are yeah, a lot of
that, a lot of those

311
00:18:52,560 --> 00:18:57,020
conversions also. So smaller areas for
sure. We've been doing

312
00:18:57,020 --> 00:19:00,860
these 4,000 square foot lifts for some of

313
00:19:00,860 --> 00:19:03,230
the other smaller kids places as well.

314
00:19:03,230 --> 00:19:04,630
Rock climbing's gotten pretty popular.
Yeah.

315
00:19:05,080 --> 00:19:08,560
Yeah. I would imagine they all have
different constraints too of

316
00:19:08,560 --> 00:19:12,520
like for self storage, you're not so
worried about parking, for

317
00:19:12,520 --> 00:19:15,520
example of like employee counts and stuff.

318
00:19:15,520 --> 00:19:19,440
So it's where the more people you can have

319
00:19:19,440 --> 00:19:22,290
rock climbing maybe like the more cars you
have parked. So I'm sure

320
00:19:22,290 --> 00:19:24,560
they all have their own nuance to them.

321
00:19:26,060 --> 00:19:28,760
Has there been much change in

322
00:19:28,760 --> 00:19:32,420
the technology? If you just think of like

323
00:19:32,420 --> 00:19:36,140
I haven't seen any robots lifting
buildings yet with

324
00:19:36,140 --> 00:19:40,120
AI plumbed into them but I'm sure things
have changed a little

325
00:19:40,120 --> 00:19:43,690
bit or not so much you tell me

326
00:19:43,690 --> 00:19:46,560
um art yeah our process is pretty much the

327
00:19:46,560 --> 00:19:50,920
same, you know and the guys are doing
this.

328
00:19:50,920 --> 00:19:54,820
It's only my crews that travel the country
and doing the lifting.

329
00:19:54,820 --> 00:19:57,640
So some of the other trade work will work

330
00:19:57,640 --> 00:20:00,980
with local GCs or, you know

331
00:20:00,980 --> 00:20:05,360
help owners wrap you know, and help them.
So basically we'll help.

332
00:20:05,360 --> 00:20:09,300
We're involved from start to finish,
whether we're just doing the lifting or

333
00:20:09,300 --> 00:20:13,100
helping some of the sub trade work as
well. And some of

334
00:20:13,100 --> 00:20:17,000
those kind of technologies have gotten
better just, you know in terms of

335
00:20:17,000 --> 00:20:20,180
let's say insulated metal panels and
things like that have come down in price.

336
00:20:20,180 --> 00:20:24,060
So the technologies have helped with the
pricing. But in terms

337
00:20:24,060 --> 00:20:28,160
of our system this is our

338
00:20:28,160 --> 00:20:31,720
second iteration. We used to sleeve our
columns and now we have a separate

339
00:20:31,720 --> 00:20:35,340
independent lifting system. Our
synchronization

340
00:20:35,340 --> 00:20:39,680
has gotten quicker just with the
technology and some laser

341
00:20:39,680 --> 00:20:44,000
monitoring of our lifts. But for the most
part, the setup, the

342
00:20:44,000 --> 00:20:47,740
bracing, things like that, I don't really
think we can get

343
00:20:47,740 --> 00:20:50,060
much, much better with that.

344
00:20:50,540 --> 00:20:54,960
We're in possession of, you know, we'll do
150,000 square feet, let's say

345
00:20:54,960 --> 00:20:59,420
in one phase. So, you know you've got a
building that's

346
00:20:59,420 --> 00:21:03,640
gone from 12 to 40 feet up in the air.

347
00:21:04,780 --> 00:21:08,120
and so the system that we have is very

348
00:21:08,120 --> 00:21:11,520
proven and so we're pretty happy

349
00:21:11,520 --> 00:21:15,600
with that. Again synchronization the
monitoring things like that

350
00:21:15,600 --> 00:21:19,840
that technology has but the actual lifting
system has pretty much

351
00:21:19,840 --> 00:21:21,300
stayed the same

352
00:21:21,980 --> 00:21:25,600
and it's by far the most cost -effective
way to do it.

353
00:21:25,600 --> 00:21:29,840
So we haven't seen a need to really change
much.

354
00:21:29,840 --> 00:21:33,660
Yeah, let's hear a war story. What's some
of your favorite ones?

355
00:21:33,660 --> 00:21:37,520
I'm sure you've had ones that are a roller
coaster where the

356
00:21:37,520 --> 00:21:41,520
hurricane came by or everybody's trying to
lift

357
00:21:41,520 --> 00:21:45,740
roofs with their masks on or some version
of one like the

358
00:21:45,740 --> 00:21:49,960
challenges you've had or interesting
projects you've had. Any stand out?

359
00:21:49,960 --> 00:21:53,500
Yeah, we had one that a hurricane came
through, but 80 mile an hour

360
00:21:53,500 --> 00:21:54,660
winds.

361
00:21:55,260 --> 00:21:59,620
So, I mean as part of our roof lift
design, we're designing for that

362
00:21:59,620 --> 00:22:02,500
in those areas anyway. You've got to
design for hurricanes and

363
00:22:02,500 --> 00:22:06,560
things like that. So, but again very, very
challenging and

364
00:22:06,560 --> 00:22:10,800
sleepless night when you know that's
happening. But I mean

365
00:22:10,800 --> 00:22:15,000
the lift itself that's the quickest
process.

366
00:22:15,000 --> 00:22:18,720
You know, we're lifting, you know five
feet a day or so. So if we're

367
00:22:18,720 --> 00:22:22,480
monitoring the weather with some pretty
sophisticated like a weather

368
00:22:22,480 --> 00:22:26,140
company that we subscribe to. So we're not
going to lift it if we

369
00:22:26,140 --> 00:22:29,960
think that there's any bad weather coming.
but we've had some where we've

370
00:22:29,960 --> 00:22:33,200
had 80 kilometer an hour winds coming
through.

371
00:22:33,980 --> 00:22:38,440
The good thing about it is is once we
lifted, the walls are open.

372
00:22:38,440 --> 00:22:42,200
So the, you know, everything's coming,
coming through. So that hasn't

373
00:22:42,200 --> 00:22:45,440
been a huge issue. We had one where it was

374
00:22:45,440 --> 00:22:49,420
a major, they had like three or four feet
of snow

375
00:22:49,500 --> 00:22:53,340
dump on the roof, right? Which, and that

376
00:22:53,340 --> 00:22:57,680
was a 700,000 square foot lift we were
doing in phases.

377
00:22:57,680 --> 00:22:59,610
Snow's pretty heavy, I would imagine.

378
00:22:59,610 --> 00:23:03,260
so snow is pretty heavy right so i guess
we're concerned about you know

379
00:23:03,260 --> 00:23:07,640
all that extra weight so okay and so we're
figuring out how

380
00:23:07,640 --> 00:23:11,520
do we shovel off you know all this size
and then uh

381
00:23:11,520 --> 00:23:14,820
what landed up happening is someone came
up with the idea to bring a

382
00:23:14,820 --> 00:23:19,180
helicopter in so they rented a helicopter
for i don't even know

383
00:23:19,180 --> 00:23:23,440
what it was three four grand for and this
thing hovered over

384
00:23:23,440 --> 00:23:27,900
the building and you see the snow flying,
you know, all around.

385
00:23:27,900 --> 00:23:29,500
So, um

386
00:23:29,920 --> 00:23:34,000
yeah, some, some we've had some pretty
crazy crazy stories, uh

387
00:23:34,000 --> 00:23:37,498
you know, over the years. I got my own
guys that are standing under

388
00:23:37,498 --> 00:23:41,478
these roofs. So we're, we're pretty
cautious and try to avoid any, any

389
00:23:41,478 --> 00:23:43,958
any war stories like that.

390
00:23:43,958 --> 00:23:47,938
Yeah. And in doing feasibility and due
diligence, I'm

391
00:23:47,938 --> 00:23:52,008
sure there's surprises, maybe not
surprises like things you

392
00:23:52,008 --> 00:23:56,298
haven't, like aren't prepared for, but
surprises like different

393
00:23:56,298 --> 00:24:00,518
site characteristics or things that you
don't know until you dig in

394
00:24:00,518 --> 00:24:04,858
enough or until you go there in person?
Are there other

395
00:24:04,858 --> 00:24:08,778
things that come to mind that you don't
really know until you get there?

396
00:24:08,778 --> 00:24:13,138
yeah a lot of things so as these things
progress uh

397
00:24:13,138 --> 00:24:16,478
there's a whole initial analysis that
we'll do on the buildings

398
00:24:16,478 --> 00:24:20,478
to eliminate you know any surprises so
it's uh

399
00:24:20,478 --> 00:24:24,818
you know So soil underneath a you know,
under a building

400
00:24:24,818 --> 00:24:28,358
contamination again, sprinklers

401
00:24:28,358 --> 00:24:32,478
a big one. You know, once we install this
sure, it's great

402
00:24:32,478 --> 00:24:36,258
to, you know we'll need to install an ESFR
sprinkler system but is there

403
00:24:36,258 --> 00:24:40,718
enough pressure from the street? Are we
budgeting another 100 grand

404
00:24:40,718 --> 00:24:44,458
for a pump? You know, things like that. So
really what people are

405
00:24:44,458 --> 00:24:48,258
committing to is a stage, you know, let's
say if we, if we say a lift is going

406
00:24:48,258 --> 00:24:52,018
to be $20 on a hundred thousand square
feet, no one's

407
00:24:52,018 --> 00:24:56,358
committing to $2 million to start. It's
like, okay let's, let's come

408
00:24:56,358 --> 00:25:00,498
out there. Let's do some core samples.
Let's expose a footing, some

409
00:25:00,498 --> 00:25:04,698
foundations. Let's get some contractors
involved. So, you know

410
00:25:04,698 --> 00:25:09,118
it's a step process just by the time we've
this, you know by the time

411
00:25:09,118 --> 00:25:12,938
everyone's committing, we've really
eliminated any of the

412
00:25:12,938 --> 00:25:16,938
surprises. There's only five or six
different trades and things

413
00:25:16,938 --> 00:25:20,178
that can come into play with these things.
So we eliminate

414
00:25:20,178 --> 00:25:23,678
those surprises as quick as possible.

415
00:25:23,738 --> 00:25:27,278
And would you say slab thickness is the
ultimate limiting factor

416
00:25:27,278 --> 00:25:30,958
that keeps like a lid on how high you

417
00:25:30,958 --> 00:25:32,518
generally go?

418
00:25:32,618 --> 00:25:36,358
no because that just would be a line item
to to pull out that slab

419
00:25:36,358 --> 00:25:37,958
and replace it

420
00:25:38,318 --> 00:25:41,918
so you can replace them you can top them
up like in California we've

421
00:25:41,918 --> 00:25:44,158
done projects where we've just added to
the

422
00:25:44,158 --> 00:25:47,938
slab um it's going to affect you know the

423
00:25:47,938 --> 00:25:51,678
the you know the man doors in some areas
and the dock doors.

424
00:25:51,678 --> 00:25:55,018
So sometimes we'll pull it back one bay to

425
00:25:55,018 --> 00:25:59,258
create that slope. But yeah, each. So once
we

426
00:25:59,258 --> 00:26:03,558
evaluate that that slab is not sufficient
for a

427
00:26:03,558 --> 00:26:07,818
40 foot load or level then we'll

428
00:26:07,818 --> 00:26:10,818
evaluate, okay can we just top it up? Is
that going to make sense?

429
00:26:10,818 --> 00:26:14,858
Or we've got to factor in X amount of
dollars extra in

430
00:26:14,858 --> 00:26:18,328
cost to pull that out and pour a new slab.

431
00:26:18,328 --> 00:26:22,718
But they're just really line items. All of
these things are just

432
00:26:22,718 --> 00:26:26,778
line items to see if, you know, and at the
bottom, if

433
00:26:26,778 --> 00:26:30,138
the circle, if it all adds up, then they
keep moving.

434
00:26:30,178 --> 00:26:34,218
For every problem there is a solution. I
love it.

435
00:26:34,218 --> 00:26:35,868
I didn't know you could top up slabs.

436
00:26:35,868 --> 00:26:38,318
Where's the solution? It's just a cost.
It's just a number. It's just a

437
00:26:38,318 --> 00:26:40,712
number. That's it, you know? But yeah, the
biggest thing that's, that's

438
00:26:40,712 --> 00:26:45,052
happened over the last few years is that
real Delta, you know in the rents

439
00:26:45,052 --> 00:26:49,292
like there's some markets where an
existing building

440
00:26:49,292 --> 00:26:53,592
was getting you know, $6 a square foot you
know, it's

441
00:26:53,592 --> 00:26:57,802
a 14, 16 foot high building. They're
putting you know

442
00:26:57,802 --> 00:27:01,912
repositioning this whole building you
know, call it, you know

443
00:27:01,912 --> 00:27:05,852
again, call it 30, 40 bucks a square foot.
And now the

444
00:27:05,852 --> 00:27:10,212
rents are 15 $16 right?

445
00:27:10,212 --> 00:27:13,932
So you're talking a $10 difference in
rents with

446
00:27:13,932 --> 00:27:16,272
a $40 investment right?

447
00:27:16,272 --> 00:27:19,752
So the projects either are no

448
00:27:19,752 --> 00:27:24,032
brainers, right? In terms of the ROI
questionable, or they just don't

449
00:27:24,032 --> 00:27:25,312
make sense.

450
00:27:25,652 --> 00:27:29,972
That's funny. Our math right now on like
the C plus B minus buildings

451
00:27:29,972 --> 00:27:33,252
that are low clear is like 12 on the
annual.

452
00:27:33,252 --> 00:27:37,092
And then this is like parts of L .A.

453
00:27:37,092 --> 00:27:40,952
And then, yeah maybe 22 bucks a foot on

454
00:27:40,952 --> 00:27:43,732
the class A somewhere around there. So
that $10

455
00:27:43,732 --> 00:27:47,932
spread is, it's funny because it doesn't
make a

456
00:27:47,932 --> 00:27:52,412
B or a C turn immediately into an A.
There's other like

457
00:27:52,412 --> 00:27:55,932
site constraints but that's class

458
00:27:55,932 --> 00:27:59,752
A popped so hard. Rents went so high and
peaked so much until

459
00:27:59,752 --> 00:28:03,312
that 23 period that even though they've
come down a bit, they

460
00:28:03,312 --> 00:28:06,692
haven't come down as much as the Bs have.
So I feel like that's

461
00:28:06,692 --> 00:28:10,492
starting to widen a little bit. And now
that we're getting a lot of this

462
00:28:10,492 --> 00:28:14,792
Labor Day activity, that's caused A to

463
00:28:14,792 --> 00:28:19,232
maybe hold the line a little bit more with
a little more hope that like

464
00:28:19,232 --> 00:28:23,412
the recovery is coming soon enough that
you can you can be patient rather

465
00:28:23,412 --> 00:28:24,852
than have to capitulate.

466
00:28:24,852 --> 00:28:29,332
yeah one thing also that's that's changed
is the column spacing on

467
00:28:29,332 --> 00:28:32,912
the older buildings versus a newer one So
you know, ideal

468
00:28:32,912 --> 00:28:37,152
column spacing is 50 by 50 52 by 50 you
know, whatever that number is

469
00:28:37,152 --> 00:28:40,692
right now. So, and a lot of these older
buildings have 30 by

470
00:28:40,692 --> 00:28:42,202
30 grids.

471
00:28:42,202 --> 00:28:42,772
Yes.

472
00:28:42,772 --> 00:28:47,152
And we've looked at some Northern
California and you know

473
00:28:47,152 --> 00:28:51,452
basically across the country. So we're
pricing out now, basically

474
00:28:51,452 --> 00:28:55,452
taking out every second column. So we can
convert a building

475
00:28:55,452 --> 00:28:58,712
that's 25 by 25 grid or 30 by 30

476
00:28:58,712 --> 00:29:02,832
to 30 by 60 or even 60 by 60.

477
00:29:02,832 --> 00:29:06,952
So you want to stay in the parameters of
that bay, but you can take

478
00:29:06,952 --> 00:29:10,572
out every second column. And again, just
you know, however

479
00:29:10,572 --> 00:29:14,832
many columns, it's going to be X amount of
dollars per column. Right.

480
00:29:14,832 --> 00:29:17,952
So, uh, and then in a lot of those

481
00:29:17,952 --> 00:29:21,672
cases, um, to take out every second column
in a building gets

482
00:29:21,672 --> 00:29:25,652
expensive. What the real push is for at
the speed

483
00:29:25,652 --> 00:29:29,492
bays, they want to create a 50 or 60 foot
speed bay.

484
00:29:29,492 --> 00:29:32,752
So a lot of those that we're looking at to
take out a number of

485
00:29:32,752 --> 00:29:36,692
interior columns ultimately result in just
taking them out near

486
00:29:36,692 --> 00:29:40,152
the docks and creating that 50 or 60 foot
speed bay.

487
00:29:40,152 --> 00:29:44,532
They worked the racking around the
existing columns but at the

488
00:29:44,532 --> 00:29:48,192
ends, we're taking out a lot of those
columns to create those speed bays.

489
00:29:48,192 --> 00:29:52,492
and whether they go very narrow aisle or
not maybe is a

490
00:29:52,492 --> 00:29:54,022
part of that determination I would imagine

491
00:29:54,022 --> 00:29:57,632
right right so then we'll get their
racking guys involved or anyone

492
00:29:57,632 --> 00:30:00,592
that we work with and say okay here's the
layout they're looking for trying

493
00:30:00,592 --> 00:30:04,392
to generate this many pallet positions so
we'll

494
00:30:04,392 --> 00:30:08,392
take as much work on the front end to you
know try and make these

495
00:30:08,392 --> 00:30:12,052
things happen um because again if it's a
one

496
00:30:12,052 --> 00:30:15,052
-off owner they're they're in their
business they're locked in their

497
00:30:15,052 --> 00:30:18,112
business they don't know you know they
don't have their own construction

498
00:30:18,112 --> 00:30:21,632
people that so we we really in order for a
lot of these projects to

499
00:30:21,632 --> 00:30:25,732
happen, we really need to take the reins
on these things and point out

500
00:30:25,732 --> 00:30:29,332
everything that's going to happen put a
number to it, put a timeframe to

501
00:30:29,332 --> 00:30:33,112
it and really just present it. These days
we're putting out

502
00:30:33,112 --> 00:30:37,152
proposals with AI renderings of what the
building's going to look like.

503
00:30:37,152 --> 00:30:40,362
You know, we spit those out in 20 seconds.
Like, you know I used to

504
00:30:40,362 --> 00:30:43,632
pay an architect to do a rendering. Now I
can you know, we

505
00:30:43,632 --> 00:30:47,572
can doctor that up and show them what the
buildings And those have been

506
00:30:47,572 --> 00:30:49,212
pretty impactful.

507
00:30:50,152 --> 00:30:54,372
So that's, yeah. So that's, we

508
00:30:54,372 --> 00:30:58,112
found we've been doing a lot more of that
really a lot of handholding and

509
00:30:58,112 --> 00:31:01,872
walking people through the whole process.

510
00:31:01,872 --> 00:31:06,172
Because it's a daunting thing to think
about right?

511
00:31:06,172 --> 00:31:08,722
If you're not you know, not in the
business.

512
00:31:08,722 --> 00:31:09,422
So if I thought some...

513
00:31:09,912 --> 00:31:13,652
Yeah, people sometimes that we work with
have only gone through

514
00:31:13,652 --> 00:31:17,192
doing a deal two to five times.

515
00:31:17,192 --> 00:31:20,912
So I'm sure roof lifting they've done zero
times.

516
00:31:20,912 --> 00:31:24,892
right yeah correct correct yeah yeah

517
00:31:24,892 --> 00:31:29,272
yeah and a major investment

518
00:31:29,272 --> 00:31:32,352
this is a major investment that they've
made you know uh

519
00:31:32,352 --> 00:31:36,592
so so they they just want to to get that
comfort level

520
00:31:36,592 --> 00:31:40,522
um you know take some time for sure so
you're a lot of a lot of hand -holding

521
00:31:40,522 --> 00:31:42,622
and it's a whole new ball of wax that
there just is a foreign to them.

522
00:31:42,622 --> 00:31:45,912
If we go back to the taking columns out,
so you've got to reinforce

523
00:31:45,912 --> 00:31:49,832
the roof then I would imagine for where
those columns were or

524
00:31:49,832 --> 00:31:53,332
what else goes into the that you consider
other than actually just

525
00:31:53,332 --> 00:31:55,872
like not not replacing it

526
00:31:55,872 --> 00:32:00,232
Yeah. So you're reinforcing the the two
existing columns, the

527
00:32:00,232 --> 00:32:04,392
outside ones because now you're adding
that, that half a load

528
00:32:04,392 --> 00:32:08,752
that was, and then, and you're installing
either a 50 or 60 foot long

529
00:32:08,752 --> 00:32:12,992
uh, beam or a truss under the existing
ones to take that

530
00:32:12,992 --> 00:32:14,452
full span.

531
00:32:15,092 --> 00:32:19,332
Yes. Yes. So in a home remodel, you dread
the beam the dreaded beam

532
00:32:19,332 --> 00:32:23,552
that is the cost increase. Here you could
have all sorts

533
00:32:23,552 --> 00:32:26,192
of trusses and beams. Yeah, depending on
how big the building is.

534
00:32:26,192 --> 00:32:29,752
yeah and now i mean steel's gone up
considerably uh

535
00:32:29,752 --> 00:32:33,632
availability of steel has has uh been
challenged

536
00:32:33,632 --> 00:32:37,292
although a lot of the big data centers
have tied up a lot of the

537
00:32:37,292 --> 00:32:41,452
uh the new steel right so and they're not
running some sizes

538
00:32:41,452 --> 00:32:44,532
for, for, for months. So again, if

539
00:32:44,532 --> 00:32:48,992
you can reuse you know, it's it's, I
compare it to a few years back

540
00:32:48,992 --> 00:32:53,412
when, uh, all the big e -commerce
buildings were being put up and you
couldn't

541
00:32:53,412 --> 00:32:57,452
buy joists, right? You couldn't find
joists across the country. So that really

542
00:32:57,452 --> 00:33:01,852
helped with the uh, the lifting or the
renovating and the same

543
00:33:01,852 --> 00:33:06,272
now with these these uh shortage of all
these all the steel

544
00:33:06,272 --> 00:33:10,672
because really all we're all really
replacing is mostly just

545
00:33:10,672 --> 00:33:14,772
existing columns or stubbing columns so
not

546
00:33:14,772 --> 00:33:17,552
so most of that steel has been much more

547
00:33:17,552 --> 00:33:21,272
available than for some of the new builds

548
00:33:21,752 --> 00:33:26,152
And then you're not in the data center
game. That's primarily

549
00:33:26,152 --> 00:33:30,412
new construction and the height doesn't
work the same way, I

550
00:33:30,412 --> 00:33:31,192
would imagine.

551
00:33:31,192 --> 00:33:35,332
yeah no we haven't we've looked at some
over the years just because they

552
00:33:35,332 --> 00:33:38,832
bought buildings that are that are too low
for even just as a data

553
00:33:38,832 --> 00:33:42,452
center kind of office but for the most
part i think those are

554
00:33:42,452 --> 00:33:44,412
new those are mostly new

555
00:33:44,412 --> 00:33:47,452
buildings yeah

556
00:33:48,132 --> 00:33:52,372
Cool. I would say that's a good amount of
time we spend to

557
00:33:52,372 --> 00:33:56,532
get a good understanding. I don't know if
you could leave us with any rules of

558
00:33:56,532 --> 00:34:00,732
thumb or things that stand out to you that

559
00:34:00,732 --> 00:34:04,592
I think of in our business for brokerage.
We have a couple mantras

560
00:34:04,592 --> 00:34:08,592
that always hold true. So one mantra might
be like

561
00:34:08,592 --> 00:34:12,132
a tenant in 100,000 feet

562
00:34:12,132 --> 00:34:16,332
will never move to another 100,000 footer
to

563
00:34:16,332 --> 00:34:20,672
save money on rent. Like people will say
that all the time, but

564
00:34:20,672 --> 00:34:24,772
it just holds true that they never do
because the cost of moving and the

565
00:34:24,772 --> 00:34:28,842
time, the hassle. Like if you hear that,
you already know it's false.

566
00:34:28,842 --> 00:34:30,952
Like the second you hear it or like when

567
00:34:30,952 --> 00:34:35,332
people say my landlords, my I'm

568
00:34:35,332 --> 00:34:38,152
friends with my landlords. If I want to
get out of my lease I'll just call

569
00:34:38,152 --> 00:34:42,052
him. He'll let me out. Don't worry about
it. And you're like yeah, yeah, I

570
00:34:42,052 --> 00:34:46,152
hear you. But it doesn't actually prove
out that way. Do you have

571
00:34:46,152 --> 00:34:47,622
any in your business, I would imagine?

572
00:34:47,622 --> 00:34:52,062
Right. Yeah, okay. Yeah, sure. I mean, we
basically state that we're

573
00:34:52,062 --> 00:34:55,272
probably anywhere from quarter to

574
00:34:55,272 --> 00:34:59,152
half the cost and time lifting

575
00:34:59,152 --> 00:35:03,632
a roof versus building new. um and also
you can if

576
00:35:03,632 --> 00:35:08,072
you've got two facilities to call it
hundred thousand square foot facilities

577
00:35:08,072 --> 00:35:12,492
that are both 16 feet or you know uh tall
you can

578
00:35:12,492 --> 00:35:16,352
combine that into one hundred thousand
square foot facility that's now 36

579
00:35:16,352 --> 00:35:20,732
or 40 so you're eliminating that um and
you can also

580
00:35:20,732 --> 00:35:25,112
um buy a smaller building and double or

581
00:35:25,112 --> 00:35:29,432
triple the cubic so that you're paying
less on a per square footage basis

582
00:35:29,432 --> 00:35:33,592
rental basis, but yet, because until now,
and I've

583
00:35:33,592 --> 00:35:37,952
been promoting this from day one, I'd like
to see lease rates based on

584
00:35:37,952 --> 00:35:41,362
cubic footage not square footage right?

585
00:35:41,362 --> 00:35:42,762
Yes, I remember this. Yes, Marty's axe to
bear.

586
00:35:42,762 --> 00:35:47,112
So that's, you know, it's not it's, it's
going that way a

587
00:35:47,112 --> 00:35:50,452
little bit, you know, with the uh, the,
the difference between

588
00:35:50,452 --> 00:35:53,692
the heights, but not, not exactly per, per
cubic

589
00:35:53,692 --> 00:35:57,292
foot, but that does give the opportunity
to someone to scale

590
00:35:57,292 --> 00:36:01,652
back by your smaller building um, and
raise that and create

591
00:36:01,652 --> 00:36:04,492
the same amount of pallet positions, if
not more.

592
00:36:04,652 --> 00:36:08,632
Yeah. Yeah. Why do you think we don't do
that? It's just how

593
00:36:08,632 --> 00:36:10,912
it's always been done and changes stuff.

594
00:36:10,912 --> 00:36:14,532
Yeah, it just uh, you know the real estate
industry is a big ship to

595
00:36:14,532 --> 00:36:18,872
turn. So, you know and the lifting part is
only

596
00:36:18,872 --> 00:36:23,252
a small portion of the square footage
costs and everything else. So, um, and

597
00:36:23,252 --> 00:36:27,492
it's only been the last, I don't know, I
don't know how many years where

598
00:36:27,492 --> 00:36:31,112
the cubic footage has really started being
a, been

599
00:36:31,112 --> 00:36:33,052
a big talking point.

600
00:36:33,052 --> 00:36:36,272
I would say it's never been more important
than now.

601
00:36:36,272 --> 00:36:39,352
Yeah. And, and more so it seems.

602
00:36:39,552 --> 00:36:43,292
Yeah, and with e -commerce now they'll put
in

603
00:36:43,292 --> 00:36:47,572
mezzanines more oftentimes. I've gone to a
couple of sites that are

604
00:36:47,572 --> 00:36:51,852
way over 40 feet that have had three or
four levels of mezzanines and all

605
00:36:51,852 --> 00:36:53,792
the conveyance systems.

606
00:36:55,152 --> 00:36:58,432
I've seen those primarily in the Midwest,
but it's pretty cool to see some of

607
00:36:58,432 --> 00:37:01,952
those, like what people do to take
advantage of that.

608
00:37:01,952 --> 00:37:05,472
it's the automation and that's become
pretty pretty

609
00:37:05,472 --> 00:37:09,332
sophisticated it's uh it's pretty
impressive to watch we've been

610
00:37:09,332 --> 00:37:13,392
in some warehouses where there's actually
they're dark so everything's kind

611
00:37:13,392 --> 00:37:15,342
of robotic and you know there's

612
00:37:15,342 --> 00:37:17,132
You've seen one. You've seen more than
one.

613
00:37:17,132 --> 00:37:21,572
yeah well we saw one that was a hundred
footer right and this was like

614
00:37:21,572 --> 00:37:25,072
you know there was no one working in the
warehouse it's all robots are

615
00:37:25,072 --> 00:37:29,192
programming and it's pulling a box from up
here and it's pretty fascinating

616
00:37:29,192 --> 00:37:31,572
the technology that's out there now

617
00:37:31,572 --> 00:37:33,812
What kind of industry was that for?

618
00:37:33,812 --> 00:37:36,492
it's for a coffee company

619
00:37:36,532 --> 00:37:37,482
Okay. Yeah.

620
00:37:37,482 --> 00:37:41,362
yeah like a big chain of a car so they're
pulling out a you know i need

621
00:37:41,362 --> 00:37:45,032
a box of this size cups and this size lids
and and

622
00:37:45,032 --> 00:37:49,312
you know the trays and things like that so
um but pretty

623
00:37:49,312 --> 00:37:49,662
pretty

624
00:37:49,662 --> 00:37:53,612
That are probably knowable, super
consistent, only so many that are in

625
00:37:53,612 --> 00:37:54,032
high volume.

626
00:37:54,032 --> 00:37:58,372
exactly exactly yeah but again you're
talking uh you know it's

627
00:37:58,372 --> 00:38:02,032
pretty impressive to walk into building
that's 80 or 100 feet.

628
00:38:02,692 --> 00:38:06,512
That's insane and look up with a headlamp.

629
00:38:07,732 --> 00:38:09,172
Yeah.

630
00:38:09,412 --> 00:38:13,208
Nice. It's great spending time with you. I
love hanging

631
00:38:13,208 --> 00:38:17,188
out and learning more about it and I
appreciate your candor and

632
00:38:17,188 --> 00:38:20,328
being open and honest about it. I love
that you're in the fight and you

633
00:38:20,328 --> 00:38:23,688
got all these projects going and you know
how to be practical

634
00:38:23,688 --> 00:38:27,922
about how to underwrite things and sharing
knowledge. Thank you, Marty.

635
00:38:27,922 --> 00:38:28,833
Have a good one.

